The timeframe-metric-controllability triad is an operating criterion that qualifies a strategic goal as useful. The timeframe defines by when the goal must be reached: without a date, the goal is an aspiration. The metric defines what quantity achievement is measured on: without a metric, people argue about judgment instead of fact. Controllability defines which variables the company acts on directly: a goal formulated on variables that depend entirely on third parties is not strategic, it is a bet. Distinctive: operating criterion Distinctive: controllability Essential: timeframe Essential: metric Essential: by when Essential: what quantity achievement is measured on Constant: strategic goal as useful Constant: variables the company acts on directly
Glossary Timeframe-metric-controllability triad A three-dimension operating criterion that qualifies a strategic goal as useful: a date by which to reach it, a measurable quantity, variables under the company's control. Read the full article All glossary